MArch[Prof]

[RE]dress
A fashion event facility in Pretoria West

Department of Architecture, University of Pretoria
Master of Architecture [Professional]. 2010.

Programme: Clothing Factory and Fashion Event Space
Location: Pretoria West Power Station, Mitchell Street, Pretoria, South Africa
Project Type: Adaptive Re-use

abstract

The dissertation deals with the regeneration of Pretoria
West as a sub-support district that will act as catalyst for
the regeneration of Pretoria CBD. The project focuses specifically
on the adaptive re-use of an unused existing building
at the Pretoria West Power Station and acts as a possible
solution for re-using an old building.

The theoretical discourse of the dissertation explored the
reasons why new areas in the city develops and other areas
fall in a state of disuse. It looks specifically at unused
industrial areas and what they can be used for after they
have outlived their purpose.

The picturesque quality of vacant industrial buildings has
recently attracted many fashion photographers to use as
backdrop to photograph their models in. This has informed
the programme for the project by providing a facility for
the fashion industry, together with other proposed functions
within the unused buildings at the Pretoria West Power Station
in order to add new public functions into the existing
urban fabric of Pretoria West. The dissertation investigates
the similarities between the fashion industry and architecture,
how they influence each other and ultimately how
fashion can inspire the design of a new building within the
envelope of an existing industrial building.

model as object in space = new architecture as object in existing space



3D rendering of building during a fashion event





3D rendering of building during a fashion event


Bar area on top of Fashion Event Space - the cavity between the existing and new building is used for circulation.